(March 2024)White River Marine Group, the leading manufacturer of fishing and recreational boats, is proud to announce Guy Roberts as the new plant manager for the Hatteras Yachts facility in New Bern, N.C. With a rich background in manufacturing leadership and a deep love for boating, Roberts is set to steer Hatteras Yachts into a new era of high-performance sportfishing boats. Under the vision of Johnny Morris, founder of Bass Pro Shops and White River Marine Group, the company aims to further elevate Hatteras Yachts’ legacy of quality, luxury, and innovation. This strategic move is part of White River Marine Group’s expansion in New Bern, positioning the city as a global hub for offshore boat building. Hatteras Yachts, renowned for its durable and luxurious sportfishing boats, continues to innovate and grow, heralding the introduction of three new models supported by significant investments in plant operations and tooling.

Hatteras Yachts Three New Models

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