From Father-Son Fishing to Revolutionary Ceramic Lure Manufacturing Mark White Lures ceramic fishing lures featured in InTheBite Magazine July/August 2025 issue One question from his four-year-old
Continue readingFrom NYC Startup to Saltwater Fishing Excellence Featured in InTheBite Magazine March 2025 Issue "SORD 8-inch flexible filet knife for saltwater fishing featured in InTheBite Magazine
Continue readingDiscover how Capt. Andy Moyes revolutionized sportfishing with Moyes Lures, starting as a teen prodigy and creating the iconic VI Express, a favorite among
Discover how Capt. Frothy De Silva's vinyl skirts for sportfishing lures are transforming big game fishing with innovative, lifelike designs and proven success.
Discover the story behind Greg Thummel's innovative Bigeye Bullet lure, a game-changer in offshore sportfishing, known for its unmatched success and unique design.
Discover the journey of Capt. Ryan Doxey, the creator of Doxey Lures, from his first handmade lure to building a successful offshore fishing business.
